Personal Brand Photography and Headshot Pricing in the San Francisco Bay Area

Here’s exactly what it costs to work with me. A headshot session is $390. The Personal Branding Experience is a $450 session fee plus the image collection you choose, and collections start at $1,790. Everything below explains what’s included and what changes the price, so there are no surprises when we talk.

A woman with shoulder-length brown hair in a black sleeveless top smiles, arms crossed, in a Bay Area studio personal branding photography session.

Headshot Session: $390

For LinkedIn, your company profile, a speaker page, or a website refresh.

  • 45 minutes at my downtown Los Gatos studio
  • Up to 3 outfit changes
  • 2 fully retouched images, selected right after your session
  • Additional retouched images: $190 each
  • Professional hair and makeup available as an add-on
  • Final images are typically delivered within 1 to 2 days
Personal branding photo of a woman with long blonde hair in an olive blazer, seated against a dark gray studio background.

The Personal Branding Experience

For women founders, coaches, consultants, and anyone who is the face of her brand.

The $450 session fee covers the complete experience:

  • In-person strategy and wardrobe planning consultation, where we define your ideal client and your brand voice together
  • Concept board, shot list, and prop list
  • Professional hair and makeup
  • Expert-led photoshoot time with multiple locations
  • Image selection and post-session guidance

Every branding session includes the complete experience above. Your images are purchased separately, and image collections start at $1,790. The right size depends on how much marketing you’re feeding: your website, social media, press kit, launches. We map that out together in your in-person strategy consultation, so you only invest in images that have a real job to do.

Collage of make up artist branding Session

What changes the price

One thing: the size of your image collection. The in-person strategy consultation, the planning, the hair and makeup, and the shoot are the same complete experience for every client. What varies is how many finished images your marketing needs. A consultant refreshing her website needs fewer images than a coach building 12 months of content, a press kit, and a launch.

Common Pricing Questions

What does the $450 session fee cover?

The $450 session fee covers the full Personal Branding Experience: your in-person strategy and wardrobe planning consultation, a concept board with shot list and prop list, professional hair and makeup, expert-led photoshoot time with multiple locations, and image selection with post-session guidance. Your image collection is purchased separately.

Why is personal brand photography a bigger investment than a headshot?

A headshot is one photo with one job: your professional profile. A personal branding session builds a library of marketing images with many jobs: your website, social media, press kit, and sales pages. It includes an in-person strategy consultation where we define your ideal client and brand voice, plus wardrobe planning, multiple locations, and post-session tools to put every image to work.

How many images do most clients choose?

It depends on your marketing plan. If you’re refreshing your website and LinkedIn, a smaller collection may be all you need. If you’re building 6 to 12 months of content, a press kit, and a launch, you’ll want more. We size your collection during your in-person strategy consultation, so you only invest in images that have a real job to do.

Do you offer payment plans?

I don’t offer payment plans, but you can pay with PayPal Credit, which offers up to 6 months no interest on qualifying purchases when paid in full.

Get the exact number for your project

The fastest way to an exact quote is a free consultation call. We’ll talk about what you’re building, and I’ll tell you honestly what you need and what you don’t.

Book your free consultation or call (408) 904-8574.